“Technology and marketing for good". That’s how I would summarize the core of my professional drive.
I’ve always been fascinated with exploration. Space exploration, in particular, has been a constant source of amazement since I first set eyes on the stars. I followed my passion and specialized on technology planning for space projects. I continue to work on technology roadmapping for future space exploration missions, working mostly with government sector clients.
Over the years, I discovered another passion: building web experiences that deliver value and a bit of fun to our everyday existence. After I learned how to build web applications, I focused on a much more difficult challenge: building teams that can do a much better job than I ever could. Today, thanks to the dedicated work of my team, we have two web applications that serve thousands of users every month. Plumfind is our marketing analytics app. What Next Now is our personal recommender app for consumers.
The final source of inspiration is digital marketing. Even though I studied marketing at university, it took me a few decades to understand how much power the entire discipline holds. It can be used for manipulating opinions and creating a very unhealthy view of the world. But it can also be used for good. Online advertising platforms such as Google Ads can be extremely useful for entrepreneurs and consumers, if they are used ethically. Through my digital marketing agency, I had the pleasure of working with more than one hundred clients.
Feel free to contact me if you are also interested in the areas I mentioned above. I'd love to hear from you.